Description

The DataDriven Guide for your Digital Transformation Payday

In Digital Transformation Payday Navigate the Hype Lower the Risks Increase Return on Investments Tim Bottke Senior Strategy Partner at Deloitte and Associate Professor for Strategy and Digital Transformation at SDA Bocconi a Financial Times/Forbes/Bloomberg Businessweek TopFive European business school delivers a provocative new perspective on digital business transformationusing research to get beyond the hype and uncover its real financial payback

Have you ever asked yourself Should I really embark on a digital transformation journey that is likely full of pain failure and high cashouts One that puts a lot of pressure on our stock price and my nerves Who will thank me for that Will there ever be a measurable return on invest for all these technologies that supports positive market value impact If so this book is for you

Youll find unique insights and guidance for managers executives board members and investors as you navigate an immense array of strategic and operational choices opportunities and pitfalls Youll also learn to demystify digital strategy and technology buzzwords better define the initial focal point and process of your firms digital transformation and establish new ways of thinking in terms of value impactsand how to measure themright from the start

The book also includes

• A proven framework for defining your next digital transformation effort end to end and configuring your initiatives for maximum return on investment
• Empirical data to help you understand your companys odds of navigating your chosen digital transformation initiatives with financial payback

An indispensable resource for business leaders Digital Transformation Payday will also earn a place in the libraries of entrepreneurs founders leaders of established companies and digital enthusiasts